PRESS RELEASE: 109/20
DATE: September 23, 2020
The Philippine Drug Enforcement Agency (PDEA) today (September 23, 2020), signed a Memorandum of Agreements (MOAs) with the Presidential Communications Operations Office (PCOO) and two media and events organizations at the PDEA National Headquarters in Quezon City.
The agreements paved the way to broadcast the government’s programs, projects, and policies against illegal drugs, thus reaching a wider audience.
In a simple ceremony held at 9:00 AM, an agreement was formally signed by PDEA Director General Wilkins M. Villanueva and Mr. Renan B. Lopez, owner of Rev-Up Events Management and Advertising Services and Marketing Director of Pinoy Xtreme Channel.
“The MOA formalized the joint production and broadcast of “PDEA Extreme” -- a program for television which features the national campaign for drug prevention and control,” Villanueva said.
“PDEA Extreme” will be aired every Saturday from 8:30 PM to 9:00 PM with replays on Sundays from 7:00 PM to 7:30 PM via Channel 106 in Cignal Cable, Pinoy Xtreme Channel.
Two hours later, another agreement was inked by PDEA with Atty. Marvin R. Gatpayat, Undersecretary for Administration and Legal Affairs, PCOO; Ms. Katherine Chloe S. de Castro, General Manager of Philippine Television Network, Inc. (PTNI); and Director-General Rizal Giovanni P. Aportadera, Jr. of the Bureau of Broadcast Services- Philippine Broadcasting Service (BBS-PBS).
According to Villanueva, the state-run television and DZRB (738 AM) Radyo Pilipinas under BBS-PBS will serve as mediums in bringing the public the government’s efforts, campaign, programs, and activities in the fight against illegal drugs to be aired simulcast by Radyo Pilipinas and PTNI at 7:00 PM to 8:00 PM every Wednesdays.
The same day, Villanueva and Mr. Erwin Tulfo, a renowned broadcaster, and radio and television producer, also signed an agreement for the co-production of a television program entitled, “Tutok PDEA, Kontra Droga (Tambalang Tulfo-Villanueva) which will be aired from 5:00 PM to 6:00 PM every Wednesdays in PTV 4 channel.
“PDEA recognizes and believes in the power, impact, and influence of television and radio communications as effective tools for the government’s campaign, enforcement and implementation of anti-drug policies and programs that are within reach of the public,” the PDEA chief expressed.
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